Privacy and Cookie Policy

This privacy and cookie policy applies to projects of Matapo a.s., with registered office at Branická 26/43 Postal Code 128 00, ID No.: 02879549

registered in the public register kept at the Municipal Court in Prague, Section C, Insert 247327 (hereinafter referred to as "Matapo"), in particular Blindshell.de, Blindshell.cz, Blindshell.com.

 In this document you can read the privacy policy and the use of cookies on our website.

1. What personal information do we collect?

We only collect personal information about you if you send us a contact form (more in the related consent) or subscribe to commercial communications (more in the related consent).

In terms of Regulation (EU) 2016/679 (known as GDPR), cookies or similar identifiers may also be considered personal data. These are also dealt with in this policy.

2. What do we use the information for?

We use the information we collect about you:

  • to improve your experience with our site (the information helps us to better respond to your individual needs),
  • to use features of our site - for example, Facebook comments,
  • so we can respond to your inquiry,
  • to send you information and news from the website,
  • for subsequent marketing activities (if you give your explicit consent),
  • to analyse our business activities (in aggregate form).

3. How do we protect your information?

We use a variety of security methods and trusted partners to keep your personal information as secure as possible. Your contact information is stored in secure databases, and communication between databases is always secure. Data is stored in encrypted form and protected by strong password(s). The websites from which you submit forms also use secure SSL encryption.

We do not sell, transfer or otherwise disclose your information. We may violate this agreement if the information is requested by an institution in a legal investigation. However, in no event will we provide your information to third parties for marketing, promotional or other purposes.

4. Do we use cookies?

Yes. Cookies are small files from our site that are stored on your computer through your browser (if you have enabled the storage of these helpers). Cookies allow us to identify your browser and record certain information. The nature of the information may vary. For example, cookies may store your language settings or also your user ID, which may be considered personal information.

We use four types of cookies on this website:

  • Functional - necessary for the functionality of the site (for example, we store information about your language and then show you the content of the site in that language).
  • Analytical - necessary for additional site functionality and basic analytics. For example, these cookies are introduced by Facebook as our comment provider, by Twitter as we use their box to display recent tweets or by Google to collect basic data about our site.
  • Preferential - necessary to display content in the setting you prefer. They can make it easier for you to browse the website or allow you to comment on FB.
  • Marketing cookies - this type of cookie allows us to find out additional information about you, such as your age, gender, interests and to retarget you across the internet (called retargeting).

Specifically, we use the following cookies:

Cookie name

Type

Service

Period of validity

Purpose

_ga

Analytics

Google Analytics

2 years

Cookies help Google Analytics identify unique users.

_gcl_au

Analytics

Google Analytics

3 months

Cookie helps with website testing and test scoring

_gid

Analytics

Google Analytics

1 day

Cookie helps with intraday measurement

_gat_UA-XXX

Analytics

Google Analytics

1 minute

It allows website owners to track visitor behaviour and measure website performance.

_ga_XXX

Analytics

Google Analytics

2 years

To store and count page views.

MUID

Analytics

Microsoft Clarity

1 year

User ID for MS Clarity

CLID

Analytics

Microsoft Clarity

1 year

User ID for MS Clarity

_clck

Analytics

Microsoft Clarity

1 day

Visit identifier in MS Clarity

_clsk

Analytics

Microsoft Clarity

1 day

Visit identifier in MS Clarity

1P_JAR

Analytics

Google Analytics

1 month

Provides information about how the end user uses the website.

_hjincludedInPageviewSample

Analytics

Hotjar

2 minutes

Cookies deployed by the Hotjar web analytics platform help us to determine if it is still the same user.

_hjid

Analytics

Hotjar

1 year

Cookies deployed by the Hotjar web analytics platform help us to determine if it is still the same user.

_hjAbsoluteSessionInProgress

Analytics

Hotjar

30 minutes

Cookies deployed by the Hotjar web analytics platform help us to determine if it is still the same user.

_hjFirstSeen

Analytics

Hotjar

30 minutes

Hotjar sets this cookie to identify the first session of a new user. It stores a true/false value that indicates whether this was the first time Hotjar saw this user.

c_user

Marketing

Facebook Ads

1 year

Help with better ad targeting on Facebook

datr

Marketing

Facebook Ads

2 years

Help with better ad targeting on Facebook

dpr

Marketing

Facebook Ads

7 days

Help with better ad targeting on Facebook

fr

Marketing

Facebook Ads

4 months

Help with better ad targeting on Facebook

sb

Marketing

Facebook Ads

2 years

Help with better ad targeting on Facebook

spin

Marketing

Facebook Ads

1 day

Help with better ad targeting on Facebook

xs

Marketing

Facebook Ads

1 year

Help with better ad targeting on Facebook

_fbp

Marketing

Facebook Ads

3 months

Facebook user identification

_fbc

Marketing

Facebook Ads

5 months

To store the last visit.

usida

Marketing

Facebook Ads

Visit

Facebook cookies and tracking pixels enable behavioural advertising and analysis by Facebook.

usida

Marketing

Facebook Ads

Visit

It collects a combination of the user's browser and a unique identifier that is used to tailor advertising to users.

_hjIncludedInPageviewSample

Analytics

Hotjar

2 minutes

Hotjar sets this cookie to know if the user is included in the data sampling defined by the site's page view limit.

_hjAbsoluteSessionInProgress

Analytics

Hotjar

30 minutes

Hotjar sets this cookie to detect the user's first page view session.

_hjIncludedInSessionSample

Analytics

Hotjar

2 minutes

Hotjar sets this cookie to know if the user is included in the data sampling defined by the daily limit of the site visit.

DSID

Marketing

Google Ads

3 days

Tracking preferences for Google Ads

IDE

Marketing

Google Ads

1 year

Tracking preferences for Google Ads

NID

Marketing

Google Ads

6 months

It is used for displaying ads or retargeting, it stores user preferences.

__Secure-3PAPISID

Marketing

Google Ads

2 years

It is used for displaying ads or retargeting, it stores user preferences.

__Secure-3PSID

Marketing

Google Ads

2 years

It is used for displaying ads or retargeting, it stores user preferences.

__Secure-3PSIDCC

Marketing

Google Ads

1 year

It is used for displaying ads or retargeting, it stores user preferences.

ANID

Marketing

Google Ads

5 months

Google uses these cookies based on recent searches and interactions and to tailor ads on Google sites.

_hjSessionUser_XXX

Performance

Hotjar

1 year

It is used to maintain a Hotjar user ID unique to the site in the browser. This ensures that the behaviour on subsequent visits to the same site is attributed to the same user ID.

_hjSession_XXX

Performance

Hotjar

30 minutes

A cookie that contains the data of the current session. This results in subsequent requests in the session window being assigned to the same Hotjar session.

_hjTLDTest

Performance

Hotjar

Visit

When the Hotjar script runs, we try to determine the most generic cookie path that we should use, instead of the hostname of the page. This is done so that cookies can be shared across subdomains (if possible). To figure this out, we try to store the _hjTLDTest cookie for various alternative URL substrings until it fails. After this check, the cookie is removed.

_hjid

Performance

Hotjar

1 year

A Hotjar cookie that is set when the customer first accesses the Hotjar script page.

YSC

Performance

YouTube Iframe

Visit

These cookies are placed on the website by the YouTube platform through which we stream videos. YouTube saves the preferences you have chosen on YouTube in this way.

CONSENT

Performance

YouTube Iframe

2 years

These cookies are placed on the website by the YouTube platform through which we stream some of our videos. YouTube saves the preferences you have chosen on YouTube in this way.

LOGIN_INFO

Performance

YouTube Iframe

2 years

These cookies are placed on the website by the YouTube platform through which we stream some of our videos. YouTube saves the preferences you have chosen on YouTube in this way.

VISITOR_INFO1_LIVE

Performance

YouTube Iframe

6 months

These cookies are placed on the website by the YouTube platform through which we stream some of our videos. YouTube saves the preferences you have chosen on YouTube in this way.

_hjSessionResumed

Performance

Hotjar

Visit

A cookie that is set when a session/record reconnects to the Hotjar servers after a disconnection.

_gat

Performance

Google Analytics

1 minute

To read and filter requests from robots.

_dc_gtm_UA-XXX

Performance

Google Analytics

1 minute

To store the number of service requests.

SERVERID

Functional

Solidpixels

Visit

Functional cookie - Ensures that the user is using the same server during a particular visit/session. The cookie is set by the infrastructure provider and is a functional element.

CMS-{ID}-FE

Functional

Solidpixels

Visit

Functional cookie - Stores a unique identifier for a given session on the site

CMS-{ID}-FE-language

Functional

Solidpixels

1 day

Functional cookie - Stores a unique identifier for the selected language of the site

CMS-{ID}-FE-cookies_allow_ac

Functional

Solidpixels

5 years

Functional Cookie - This cookie stores the visitor's consent settings for the collection of analytical data about their movement around the site.

CMS-{ID}-FE-cookies_allow_mc

Functional

Solidpixels

5 years

Functional cookie - A cookie stores the visitor's consent settings for data collection for marketing purposes.

CMS-{ID}-FE cookies_notification

Functional

Solidpixels

5 years

Functional cookie - Stores information whether the cookie bar has been confirmed in the past

cookieconsent_status

Functional

Solidpixels

1 year

Stores the cookie consent preference

__tawkuuid

Analytics

Tawk

6 months

User tracking

TawkConnectionTime

Analytics

Tawk

Visit

User tracking

ss

Analytics

Tawk

Visit

User tracking

tawkUUID

Analytics

Tawk

6 months

User tracking

5. Who processes cookies and other personal data for us?

  • The provider of Google Analytics, Ads and Doubleclick is Google Ireland Ltd (based at Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland), in accordance with its terms and conditions (more here: https://policies.google.com/technologies/cookies?hl=cs).
  • Facebook, operated by Meta Ltd. (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) in accordance with its terms and conditions (more here: https://www.facebook.com/policy/cookies/).
  • The provider of the Sklik service - Seznam.cz, a.s. (registered office Radlická 3294/10, 150 00 Praha 5 - Smíchov), in accordance with its terms and conditions (more here: https://www.seznam.cz/reklama/cz/obsahovy-web/pravidla-reklamy/gdpr/).
  • Hotjar Service Provider, Hotjar Ltd (registered office Dragonara Business CEntre 5th Floor, Dragonara Road, Paceville St Julian's STJ 3141 Malta).
  • Microsoft Clarity Service Provider, Microsoft Ireland Operations Limited (located at One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D 18, P521, Ireland).
  • Marketing Makers s.r.o. (registered office Domažlická 1053/15, Žižkov, Praha 3, 130 00, ID 041 74 836).

6. How can I prevent the use of cookies?
You can set your cookie preferences in the bar when you enter the site:

If you have already closed the cookie bar, just click here to reopen the "Cookie settings".

7. Changes to this privacy policy

If we decide to change our privacy policy, the changes will be presented on this page.

8. Contact us

If you have any questions about this security policy, you can contact us using the information below.

Jan Šimík, Matapo a.s. , jan@blindshell.com